WOW DONE AWARDS 2019 объявил результаты
WOW DONE FESTIVAL
GRAND PRIX
A-1-20-4 Forte Femme RA Kombinat
А. MARKETING & DIGITAL COMMUNICATION DISCIPLINES
WOW DONE BEST
A-1-20-4 Forte Femme RA Kombinat
A-1. BRAND EXPERIENCE & ACTIVATION
A-1-1. Touchpoints & Technology: Social Engagement & Integration for Live Experience
WELL DONE
A-1-1-2 Forte Femme RA Kombinat
A-1-3. Touchpoints & Technology: Use of Website / Microsites
MEDIUM
A-1-3-3 Voice of Water. Audio identity of natural Ukrainian water ISD Group
A-1-8. Touchpoints & Technology: Interactive Brand Video
MEDIUM WELL
A-1-8-3 Voice of Water. Audio identity of natural Ukrainian water ISD Group
A-1-9. Touchpoints & Technology: Tech-led Brand Experience
MEDIUM
A-1-9-1 Sprite: The Mural Printer Saatchi&Saatchi Ukraine
MEDIUM WELL
A-1-9-3 [VR]alism Progression
MEDIUM WELL
A-1-9-5 Voice of Water. Audio identity of natural Ukrainian water ISD Group
A-1-10. Touchpoints & Technology: Cross-platform Digital Experience
MEDIUM
A-1-10-1 Voice of Water. Audio identity of natural Ukrainian water ISD Group
A-1-16. Live Brand Experience or Activation: Guerilla Marketing & Stunts
WELL DONE
A-1-16-7 Forte Femme RA Kombinat
A-1-17. Live Brand Experience or Activation: Brand-owned Experiences
MEDIUM WELL
A-1-17-5 Forte Femme RA Kombinat
MEDIUM
A-1-17-6 CineMoms GForce/Grey
A-1-18. Live Brand Experience or Activation: Sponsorship & Brand Partnership
MEDIUM
A-1-18-1 Coca-Cola Kokoshnik ARK CONNECT
A-1-20. Live Brand Experience or Activation: 360 Integrated Brand Experience
MEDIUM
A-1-20-2 Voice of Water. Audio identity of natural Ukrainian water ISD Group
A-1-22. Culture & Context: Challenger Brand
MEDIUM
A-1-22-1 #FairBnB Кинограф
WELL DONE
A-1-22-2 Forte Femme RA Kombinat
A-1-23. Culture & Context: Single-market CampaignWELL DONE
A-1-23-1 Forte Femme RA Kombinat
A-1-24. Culture & Context: Social Behaviour & Cultural Insight
MEDIUM WELL
A-1-24-4 Forte Femme RA Kombinat
MEDIUM
A-1-24-6 CineMoms GForce/Grey
A-2. PUBLIC RELATIONS MARKETING
A-2-8. Insights & Measurement: PR Effectiveness
MEDIUM WELL
A-2-8-2 The Hostel Bar Saatchi&Saatchi Ukraine
MEDIUM RARE
A-2-8-3 Bank+Mice. Story about kindness RA Kombinat
A-2-10. Techniques: Use of Events & Stunts
MEDIUM
A-2-10-8 CineMoms GForce/Grey
A-2-13. Techniques: Brand Voice & Strategic Storytelling
WELL DONE
A-2-13-3 Forte Femme RA Kombinat
A-2-16. Excellence in PR: Corporate Image, Communication & Reputation Management
MEDIUM WELL
A-2-16-2 Forte Femme RA Kombinat
A-2-17. Excellence in PR: Public Affairs & Lobbying
MEDIUM
A-2-17-1 Project911 Группа компаний RCG
A-2-19. Excellence in PR: Corporate Social Responsibility
MEDIUM
A-2-19-1 HEMOPHILIA: A BUBBLE WRAP HOODIE Havas PR Kyiv
MEDIUM WELL
A-2-19-4 Forte Femme RA Kombinat
A-2-24. Culture & Context: Challenger Brand
MEDIUM WELL
A-2-24-3 Forte Femme RA Kombinat
A-2-25. Culture & Context: Single-market CampaignMEDIUM WELL
A-2-25-2 Forte Femme RA Kombinat
A-2-26. Culture & Context: Social Behaviour & Cultural Insight
WELL DONE
A-2-26-4 Forte Femme RA Kombinat
MEDIUM
A-2-26-8 Project911 Группа компаний RCG
A-2-27. Culture & Context: Breakthrough on a Budget
MEDIUM
A-2-27-2 The Hostel Bar Saatchi&Saatchi Ukraine
A-3.DIRECT MARKETING
A-3-1. Channels: Mailing
MEDIUM
A-3-1-1 Rewind to the 80's e:mg
A-3-2. Channels: Use of Ambient Media
MEDIUM
A-3-2-4 Forte Femme RA Kombinat
A-3-4. Channels: Use of Print / Outdoor
WELL DONE
A-3-4-4 Mold BBDO Ukraine
A-3-16. Excellence in Direct: Art Direction / Design
MEDIUM
A-3-16-3 Mold BBDO Ukraine
A-3-21. Culture & Context: Challenger Brand
MEDIUM WELL
A-3-21-2 Forte Femme RA Kombinat
A-3-22. Culture & Context: Single-market Campaign
MEDIUM WELL
A-3-22-1 Forte Femme RA Kombinat
A-3-23. Culture & Context: Social Behaviour & Cultural Insight
MEDIUM WELL
A-3-23-2 Forte Femme RA Kombinat
A-4.SOCIAL & INFLUENCER MARKETING
A-4-2. Social Insights & Engagement: Audience Tagerting / Engagement Strategies
MEDIUM WELL
A-4-2-1 Forte Femme RA Kombinat
A-4-18. Excellence in Social & Influencer: Social Purpose
MEDIUM WELL
A-4-18-3 Forte Femme RA Kombinat
MEDIUM WELL
A-4-18-4 #MoneyCanChallenge Leo Burnett Ukraine
A-4-20. Culture & Context: Challenger Brand
MEDIUM
A-4-20-1 Forte Femme RA Kombinat
A-4-21. Culture & Context: Single-market Campaign
MEDIUM
A-4-21-1 Forte Femme RA Kombinat
A-4-22. Culture & Context: Social Behaviour & Cultural Insight
MEDIUM WELL
A-4-22-3 Forte Femme RA Kombinat
B.INDUSTRIAL CATEGORIES
B-1. FOOD
MEDIUM
B-1-1 Wild Battle or Durnev how it Began Havas Digital Kyiv
B-2. NON-AlCOHOLIC DRINKS
WOW DONE BEST
B-2-4 Voice of Water. Audio identity of natural Ukrainian water ISD Group
B-3. AlCOHOLIC DRINKS
MEDIUM
B-3-1 Anti-Compote from anti-granny McCann Kyiv
B-10. PRODUCTS & SERVICES FOR CHILDREN
MEDIUM
B-10-1 CineMoms GForce/Grey
MEDIUM
B-20-2 Casa Peru DPG
B-18. FOODSERVICE
WELL DONE
B-18-1 #FairBnB Кинограф
MEDIUM
B-18-2 The Hostel Bar Saatchi&Saatchi Ukraine
B-20. LEISURE, ENTERTAINMENT, CULTURE & EDUCATION, TRAVEL & TOURISM
MEDIUM
B-20-1 Book Forum. Reinvention PlusOne
B-21. FINANCIAL & BUSINESS SERVICES
MEDIUM WELL
B-21-4 Forte Femme RA Kombinat
B-24. OTHER CONSUMER SERVICES AND B2B
MEDIUM WELL
B-24-1 Stuck in Photostock Forte Grey
B-25. SOCIAL & CHARITY
MEDIUM
B-25-2 Game With No Replay PlusOne
MEDIUM WELL
B-25-12 #MoneyCanChallenge Leo Burnett Ukraine
C.NATIONAL MARKETING SERVICES & PR CONTEST
C-1. BEST EVENT OR EXPERIENTIAL MARKETING CAMPAIGN, SPONSORSHIP
C-1-1. Promotional Events
MEDIUM WELL
C-1-1-6 Voice of Water Launch Event Trends&Brands
C-1-2. Corporate Events
MEDIUM
C-1-2-3 Postmen Kids Day Postmen DA
C-2. BEST CONSUMER ACTIVATION CAMPAIGN
MEDIUM WELL
C-2-1 Sprite: The Mural Printer Saatchi&Saatchi Ukraine
MEDIUM WELL
C-2-2 Coca-Cola: AR music video Saatchi&Saatchi Ukraine
WELL DONE
C-2-3 Let’s PUMB, PUMB, PUMB! TWIGA Ukraine
C-3. BEST TRADE MARKETING CAMPAIGN
MEDIUM
C-3-1 Vodafone. Cashless Bazaar MEX a member of Havas
C-6. BEST SOCIAL MEDIA OR WORD OF MOUTH CAMPAIGN
MEDIUM
C-6-3 Crash Test Of Sound Havas Digital Kyiv
C-7. BEST PRODUCT LAUNCH OR RE-LAUNCH CAMPAIGN
MEDIUM
C-7-3 Fired up to win DC Digital Choo
WOW DONE FESTIVAL
GRAND PRIX
A-1-20-4 Forte Femme RA Kombinat
А. MARKETING & DIGITAL COMMUNICATION DISCIPLINES
WOW DONE BEST
A-1-20-4 Forte Femme RA Kombinat
A-1. BRAND EXPERIENCE & ACTIVATION
A-1-1. Touchpoints & Technology: Social Engagement & Integration for Live Experience
WELL DONE
A-1-1-2 Forte Femme RA Kombinat
A-1-3. Touchpoints & Technology: Use of Website / Microsites
MEDIUM
A-1-3-3 Voice of Water. Audio identity of natural Ukrainian water ISD Group
A-1-8. Touchpoints & Technology: Interactive Brand Video
MEDIUM WELL
A-1-8-3 Voice of Water. Audio identity of natural Ukrainian water ISD Group
A-1-9. Touchpoints & Technology: Tech-led Brand Experience
MEDIUM
A-1-9-1 Sprite: The Mural Printer Saatchi&Saatchi Ukraine
MEDIUM WELL
A-1-9-3 [VR]alism Progression
MEDIUM WELL
A-1-9-5 Voice of Water. Audio identity of natural Ukrainian water ISD Group
A-1-10. Touchpoints & Technology: Cross-platform Digital Experience
MEDIUM
A-1-10-1 Voice of Water. Audio identity of natural Ukrainian water ISD Group
A-1-16. Live Brand Experience or Activation: Guerilla Marketing & Stunts
WELL DONE
A-1-16-7 Forte Femme RA Kombinat
A-1-17. Live Brand Experience or Activation: Brand-owned Experiences
MEDIUM WELL
A-1-17-5 Forte Femme RA Kombinat
MEDIUM
A-1-17-6 CineMoms GForce/Grey
A-1-18. Live Brand Experience or Activation: Sponsorship & Brand Partnership
MEDIUM
A-1-18-1 Coca-Cola Kokoshnik ARK CONNECT
A-1-20. Live Brand Experience or Activation: 360 Integrated Brand Experience
MEDIUM
A-1-20-2 Voice of Water. Audio identity of natural Ukrainian water ISD Group
A-1-22. Culture & Context: Challenger Brand
MEDIUM
A-1-22-1 #FairBnB Кинограф
WELL DONE
A-1-22-2 Forte Femme RA Kombinat
A-1-23. Culture & Context: Single-market CampaignWELL DONE
A-1-23-1 Forte Femme RA Kombinat
A-1-24. Culture & Context: Social Behaviour & Cultural Insight
MEDIUM WELL
A-1-24-4 Forte Femme RA Kombinat
MEDIUM
A-1-24-6 CineMoms GForce/Grey
A-2. PUBLIC RELATIONS MARKETING
A-2-8. Insights & Measurement: PR Effectiveness
MEDIUM WELL
A-2-8-2 The Hostel Bar Saatchi&Saatchi Ukraine
MEDIUM RARE
A-2-8-3 Bank+Mice. Story about kindness RA Kombinat
A-2-10. Techniques: Use of Events & Stunts
MEDIUM
A-2-10-8 CineMoms GForce/Grey
A-2-13. Techniques: Brand Voice & Strategic Storytelling
WELL DONE
A-2-13-3 Forte Femme RA Kombinat
A-2-16. Excellence in PR: Corporate Image, Communication & Reputation Management
MEDIUM WELL
A-2-16-2 Forte Femme RA Kombinat
A-2-17. Excellence in PR: Public Affairs & Lobbying
MEDIUM
A-2-17-1 Project911 Группа компаний RCG
A-2-19. Excellence in PR: Corporate Social Responsibility
MEDIUM
A-2-19-1 HEMOPHILIA: A BUBBLE WRAP HOODIE Havas PR Kyiv
MEDIUM WELL
A-2-19-4 Forte Femme RA Kombinat
A-2-24. Culture & Context: Challenger Brand
MEDIUM WELL
A-2-24-3 Forte Femme RA Kombinat
A-2-25. Culture & Context: Single-market CampaignMEDIUM WELL
A-2-25-2 Forte Femme RA Kombinat
A-2-26. Culture & Context: Social Behaviour & Cultural Insight
WELL DONE
A-2-26-4 Forte Femme RA Kombinat
MEDIUM
A-2-26-8 Project911 Группа компаний RCG
A-2-27. Culture & Context: Breakthrough on a Budget
MEDIUM
A-2-27-2 The Hostel Bar Saatchi&Saatchi Ukraine
A-3.DIRECT MARKETING
A-3-1. Channels: Mailing
MEDIUM
A-3-1-1 Rewind to the 80's e:mg
A-3-2. Channels: Use of Ambient Media
MEDIUM
A-3-2-4 Forte Femme RA Kombinat
A-3-4. Channels: Use of Print / Outdoor
WELL DONE
A-3-4-4 Mold BBDO Ukraine
A-3-16. Excellence in Direct: Art Direction / Design
MEDIUM
A-3-16-3 Mold BBDO Ukraine
A-3-21. Culture & Context: Challenger Brand
MEDIUM WELL
A-3-21-2 Forte Femme RA Kombinat
A-3-22. Culture & Context: Single-market Campaign
MEDIUM WELL
A-3-22-1 Forte Femme RA Kombinat
A-3-23. Culture & Context: Social Behaviour & Cultural Insight
MEDIUM WELL
A-3-23-2 Forte Femme RA Kombinat
A-4.SOCIAL & INFLUENCER MARKETING
A-4-2. Social Insights & Engagement: Audience Tagerting / Engagement Strategies
MEDIUM WELL
A-4-2-1 Forte Femme RA Kombinat
A-4-18. Excellence in Social & Influencer: Social Purpose
MEDIUM WELL
A-4-18-3 Forte Femme RA Kombinat
MEDIUM WELL
A-4-18-4 #MoneyCanChallenge Leo Burnett Ukraine
A-4-20. Culture & Context: Challenger Brand
MEDIUM
A-4-20-1 Forte Femme RA Kombinat
A-4-21. Culture & Context: Single-market Campaign
MEDIUM
A-4-21-1 Forte Femme RA Kombinat
A-4-22. Culture & Context: Social Behaviour & Cultural Insight
MEDIUM WELL
A-4-22-3 Forte Femme RA Kombinat
B.INDUSTRIAL CATEGORIES
B-1. FOOD
MEDIUM
B-1-1 Wild Battle or Durnev how it Began Havas Digital Kyiv
B-2. NON-AlCOHOLIC DRINKS
WOW DONE BEST
B-2-4 Voice of Water. Audio identity of natural Ukrainian water ISD Group
B-3. AlCOHOLIC DRINKS
MEDIUM
B-3-1 Anti-Compote from anti-granny McCann Kyiv
B-10. PRODUCTS & SERVICES FOR CHILDREN
MEDIUM
B-10-1 CineMoms GForce/Grey
B-18. FOODSERVICE
WELL DONE
B-18-1 #FairBnB Кинограф
MEDIUM
B-18-2 The Hostel Bar Saatchi&Saatchi Ukraine
B-20. LEISURE, ENTERTAINMENT, CULTURE & EDUCATION, TRAVEL & TOURISM
MEDIUM
B-20-1 Book Forum. Reinvention PlusOne
MEDIUM
B-20-2 Casa Peru DPG
B-21. FINANCIAL & BUSINESS SERVICES
MEDIUM WELL
B-21-4 Forte Femme RA Kombinat
B-24. OTHER CONSUMER SERVICES AND B2B
MEDIUM WELL
B-24-1 Stuck in Photostock Forte Grey
B-25. SOCIAL & CHARITY
MEDIUM
B-25-2 Game With No Replay PlusOne
MEDIUM WELL
B-25-12 #MoneyCanChallenge Leo Burnett Ukraine
C.NATIONAL MARKETING SERVICES & PR CONTEST
C-1. BEST EVENT OR EXPERIENTIAL MARKETING CAMPAIGN, SPONSORSHIP
C-1-1. Promotional Events
MEDIUM WELL
C-1-1-6 Voice of Water Launch Event Trends&Brands
C-1-2. Corporate Events
MEDIUM
C-1-2-3 Postmen Kids Day Postmen DA
C-2. BEST CONSUMER ACTIVATION CAMPAIGN
MEDIUM WELL
C-2-1 Sprite: The Mural Printer Saatchi&Saatchi Ukraine
MEDIUM WELL
C-2-2 Coca-Cola: AR music video Saatchi&Saatchi Ukraine
WELL DONE
C-2-3 Let’s PUMB, PUMB, PUMB! TWIGA Ukraine
C-3. BEST TRADE MARKETING CAMPAIGN
MEDIUM
C-3-1 Vodafone. Cashless Bazaar MEX a member of Havas
C-6. BEST SOCIAL MEDIA OR WORD OF MOUTH CAMPAIGN
MEDIUM
C-6-3 Crash Test Of Sound Havas Digital Kyiv
C-7. BEST PRODUCT LAUNCH OR RE-LAUNCH CAMPAIGN
MEDIUM
C-7-3 Fired up to win DC Digital Choo
C-8. BEST USE OF PUBLIC RELATIONS
MEDIUM WELL
C-8-1 HEMOPHILIA: A BUBBLE WRAP HOODIE Havas PR Kyiv
MEDIUM
C-8-3 Red Cross: Never ending waiting Saatchi&Saatchi Ukraine
C-9. BEST CAUSE, CHARITY MARKETING OR PUBLIC SECTOR CAMPAIGN
WELL DONE
C-9-1 #MoneyCanChallenge Leo Burnett Ukraine
C-10. BEST INTEGRATED MARKETING CAMPAIGN
MEDIUM WELL
C-10-1 Book Forum. Reinvention PlusOne
WOW DONE BEST
C-10-4 Voice of Water. Audio identity of natural Ukrainian water ISD Group